Star Towing

Star Towing Reduces Fuel Costs by 30 Percent While Increasing Job Volume by 20 Percent or More

Star Towing provides heavy-duty and light towing services across Monroe County, Michigan, with its 15 truck fleet.

Key challenges for Star Towing were little visibility of its trucks’ position that impacted on job assignment efficiency and ETA estimation, and a heavy volume of job enquiry calls from its drivers.

By implementing an integrated solution of TomTom fleet management with Traxxis and Beacon technologies, Star Towing has been able to increase the number of daily jobs, reduce fuel costs, provide accurate ETAs as well as better understand driving behavior.

Once you have this system, you realize what you’ve been missing, said owner Jim Sottile. With TomTom, Beacon and Traxxis, we have total visibility, we bill more accurately, and we’re working more efficiently. I don’t know how we did it before.

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